Charlotte Subaru Dealership

A Better Car-Buying Experience

Here at Williams Subaru, we want to change the way you buy a car, and that starts with offering you an experience that surpasses anything you will find at any other dealer. As your Charlotte Subaru dealership, we have spent years focusing on creating an unparalleled shopping experience for you. We completely remodeled our dealership inside and out less than five years ago, updating everything to provide you with a comfortable and relaxing atmosphere that you can enjoy while shopping for your vehicle.

We are a pet-friendly dealership, so we encourage you to bring your dog to our location and have them shop with you. If you want, you can leave your furry family member in our service waiting area to hang out while you shop or take a test drive. We even invite you to bring your pooch along with you on a test drive, so you can make sure they approve of your new vehicle too. This is all part of our commitment to our customers, and just one way we make sure you know that your needs come first.

The Subaru Love It Now Store

While we have done a lot to revolutionize the traditional way of shopping for a vehicle, we are also committed to new forms of shopping. Online shopping has become more popular over the last decade, and we know that our customers are interested in contact-free, online shopping for a vehicle. That is why we have developed the Love It Now store to provide you with simple and effective tools for shopping online.

The process is simple: you can get started right now on our website by taking a look at our inventory of vehicles. You start by picking a model from our inventory, or you can choose from various features and options to build the perfect Subaru with everything you need. From there, you can look at pricing, which is presented up-front and without any hidden fees or hassles involved. You can even have us evaluate your trade online, and we will make you an offer on your vehicle.

From there, you will get a deal sheet that outlines everything about your vehicle, including the price, financing options, and the value of your trade. One of our financing experts can work with you to help you figure out the best financing solution for your situation, and all of this is reflected in the final deal sheet. Then, all you have to do is review the deal and accept it when you are ready for your new car. Best of all, we will then bring your vehicle to you, with the final paperwork you need to sign - so everything is done from the comfort of your home or workplace.

Long-Term Support for You

When you sign the paperwork and drive away in your new vehicle, that is only the start of our relationship with you. As your Charlotte Subaru dealership, we want to ensure that you are completely happy with your vehicle for many years to come. One way that we do that is with our own Williams Subaru lifetime powertrain warranty that covers the engine, transmission, and other components and is provided for free on every new vehicle we sell.

At our certified service center, we are fully equipped to help you with both routine maintenance and larger repairs, and we even have a Subaru Certified Collision Center. Our service department is always ready to help you: you can schedule an appointment on our website, enjoy touchless self-check-in, make mobile payments, and benefit from a free loaner if necessary. And your first scheduled maintenance visit is free, so you can come and get a feel for the high level of service we provide.

Plus, our factory parts department makes it easy for us to get just about any job done as quickly as possible. If we need to order parts, then we can have them here right away, and we can help you with ordering parts if you prefer to work on your vehicle yourself. No matter what you are looking for, we are here to help and make sure you keep enjoying your car for a long time.

Proud to Be a Part of Charlotte

We are incredibly proud to be your Charlotte Subaru dealership because we love being a part of this city. It is important to give back to the community, which is why we frequently volunteer at local non-profits and take part in all sorts of events throughout the city. The Bark in the Park at Charlotte Knights Stadium is only a small part of that, but it showcases just how much we love to be involved in this community. As a pet-friendly dealership, these kinds of events are a great way to interact with our neighbors and to meet a wide range of wonderful dogs.

Here at Williams Subaru, we have been in business in Charlotte since 1937, and we are still family-owned and operated. We are not some fly-by-night business that has no roots; we have been a part of this area for over 80 years. The community here in Charlotte is the key to our success, and we know that. All of our customers are our friends and neighbors, so we treat everyone we work with exactly as we would want to be treated when visiting a business.

Choose Williams Subaru Today

As you can see, here at Williams Subaru, we are committed to being the Charlotte Subaru dealership that provides you with the highest level of service, offers the simplest and most hassle-free options for shopping, and always gives back to this amazing community. These things are important to us, and we pride ourselves on going above and beyond what other dealerships offer. We believe you deserve this kind of experience when shopping for a vehicle, which is why we work hard every day to push ourselves to be the best. Call, contact us online, or come visit us in person at Williams Subaru today and discover this difference for yourself.